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Digital Signage for a Hypermarket Chain
How a hypermarket chain deployed SpinetiX digital signage across its stores to enhance customer navigation, promote offers, and streamline in-store communications.
Hypermarket Signage — SpinetiX digital signage deployment
The Challenge
A large hypermarket chain with multiple locations needed a unified digital signage system. Each store required promotional displays, department navigation, queue management information, and seasonal campaign support — all managed centrally to ensure brand consistency across the network.
The Solution
SpinetiX players were deployed at key touchpoints across each hypermarket: entrance zones with daily offers, departmental navigation screens, checkout area promotions, and customer service information points. The centralized management platform enables the marketing team to push content to all stores simultaneously or target specific locations.
Results
- Consistent Branding Unified digital signage across all stores ensures consistent customer experience and brand messaging.
- Dynamic Promotions Real-time promotional content drives customer engagement and supports seasonal marketing campaigns.
- Reduced Print Costs Digital displays replaced thousands of printed POS materials, saving cost and time while enabling instant updates.
Technology Used
- ▸ SpinetiX HMP media players
- ▸ Centralized retail CMS
- ▸ Multi-store content distribution
Platform
- ▸ SpinetiX Digital Signage Solution
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